Dish Network Fact Blast update 2/2

[Sadoun]

• New High-Definition Local Network Programming Launched in Detroit, MI, and St. Louis, MO – Effective July 6, 2006 – With the addition of these two DMAs, DISH Network now has HD local network programming in 26 cities, covering 47% of all U.S. TV households.
o Both the Detroit and St. Louis DMAs’ HD local network programming are transmitted from the 118.7° orbital location, which requires a DISH 500+ antenna (for 110°, 119° and 118.7° orbital locations), or a DISH 1000+ antenna (for 110°, 119°, 118.7°, and 129° orbital locations).
- A DishHD entertainment package AND either the Detroit HD locals or St. Louis HD locals will be available using a DISH 1000+ antenna and ViP series receiver (DishHD is located at the 129° orbital location, and the St. Louis and Detroit locals are located at the 118.7° orbital location). July 14, 2006 Facts Blast 71406 V1 Page 3 of 8
.. Existing customers would need to upgrade their programming to a DishHD package, plus have a DISH 1000+ antenna and a ViP series receiver to view both the DishHD programming packages and the applicable HD local networks package.
- Customers wishing to subscribe only to their HD locals in either the Detroit DMA or the St. Louis DMA would need only a DISH 500+ antenna and a ViP series receiver.
.. Please keep in mind that a $6.00/mo. HD Enabling Fee applies to each account activated with a ViP series receiver but will be waived on a monthly basis if the customer subscribes to a qualifying DishHD package.
- Both the standard-definition and high-definition channels are included in a DISH Network local network programming package (where available), as long as the customer has a ViP series receiver and the appropriate antenna.
Detroit, MI, HD Local Network Programming – Effective July 6, 2006
Station
Affiliate
Local Channel
DISH Network Channel
WXYZ
ABC
7
6459
WWJ
CBS
62
6460
WJBK
FOX
2
6462
118.7° Orbital Location
St. Louis, MO, HD Local Network Programming – Effective July 6, 2006
Station
Affiliate
Local Channel
DISH Network Channel
KDNL
ABC
30
6453
KMOV
CBS
4
6454
KSDK
NBC
5
6455
KTVI
FOX
2
6456
118.7° Orbital Location

o Additional HD Local Network Programming is planned to launch later this fall in the following DMAs:
- Raleigh, NC
- Indianapolis, IN

The HD statistical information from the market research firm Kagen Media:
• 40% of people who currently own an HD television set do NOT subscribe to HD service.
o 40% of HDTV owners probably do not realize that simply owning an HDTV will not give them the total HD experience. A customer must also be subscribed to HD service to enjoy the crisp picture and clear sound that only an HDTV along with the HD programming service can provide.
• 29% of all U.S. households will have an HD television set by yearend (2006). 32.5 million households out of a total of 110 million households in the U.S will own an HDTV by yearend 2006.
o Additionally, 83% of U.S. households will own an HDTV by the end of 2010.


International Programming Orbital Location Transitions – With the launch of new satellites that will help make room for future programming offers, many International programming language groups have moved to different orbital locations. This has impacted customer offers and the required equipment needed for the various programming.

• All Existing Customer Promotional Programs have been extended through August 2, 2006

• DishALLSTAR Program – Beginning July 14, 2006
o We have begun to launch an exciting new program called DishALLSTAR. This program will allow us to reward our most valued customers with a superior level of service.
- 5-Star designation – “This designation indicates that you have been with DISH Network for a long time and subscribe to many DISH Network products and services.”
- Star Alert designation – “This alerts me to the fact that you have had a reoccurring issue that needs to be resolved.”
- Rising Star designation – “This designation tells me that you are a new customer.”

- Customers who return a currently-activated DISH Network receiver purchased/owned by them in exchange for a receiver leased under DISH’n It Up may be eligible to receive a $10.00 credit on their DISH Network account.
- Please note that customers who exchange a DISH Network receiver previously leased by them for a receiver provided under DISH’n It Up must return their previously leased receiver directly to DISH Network; no credits will be issued for an exchange of a previously leased receiver.
- This change does not affect the $100.00 credit for returning purchased or leased model 942 and 921 receivers.

The above represents a brief description of certain terms and conditions applicable to each of the promotional programs named in this Facts Blast. Additional and/or different terms and conditions may apply as set forth in the business rules (if any) specific to each such promotional program, other applicable business rules and/or the terms and conditions of your governing Retailer Agreement. In the event of any conflict or inconsistency between the terms and conditions set forth in any applicable business rules posted on the Retailer Care Site and the terms and conditions set forth above, the terms and conditions of such business rules posted on the Retailer Care Site shall be controlling.
Subject to and in accordance with the terms and conditions of each participating Retailer’s Retailer Agreement and applicable business rules, with respect to hardware purchased by a retailer from Echosphere L.L.C. (“Echosphere”), all equipment discounts and other incentive payments shall be paid by EchoStar Satellite L.L.C. With respect to hardware purchased by a retailer from an authorized distributor, any and all equipment discounts and other incentive payments shall be paid by the authorized distributor in accordance with and subject to the terms and conditions of your applicable agreement(s) with such distributor. Notwithstanding anything set forth herein to the contrary, any and all references herein to equipment discounts and/or other incentives apply solely and exclusively to retailers who purchase their hardware from Echosphere.

[Darkman]

Thanks for the information Sadoun!

Maybe bring it on to us every time you receive something like that

Thanks again!